Intel chief says Windows 10 won’t help PC Sales


Most of Intel’s income in 2014 was a result of selling PC chips to computer manufacturers all over the world, one reason why Intel keeps abreast of trends in the PC market.

Unfortunately for Intel, that market has been declining lately (and the company has not made much of an impact on the mobile chip industry either). In Q1 2015, global PC shipments fell 5.2% compared with the previous year, according to Gartner.

PC market declines, Windows 10 won’t help

The biggest decline in the PC industry came from the desktop PC segment, which has long been Intel’s core customer base. As a result, Intel cut almost a billion dollars off its forecasted revenue in March due to weak demand for Windows XP upgrades and desktop PCs.

Intel doesn’t expect anything to change soon, even with Microsoft’s much-hyped Windows 10 operating system set to be released later this year.

RELATED: Looking to Get Bullish on Intel? Look at Its Data Center Business

“We are going through another transition, Windows 10 upgrades…We’re seeing some quarter-to-quarter pushing, but we continue to take a view of our long-term forecast…the PC market should be flat to slightly down mid single-digits over the long-term”, Intel’s CEO Brian Krzanich said on Thursday’s annual shareholders meeting.

However, Krzanich didn’t sound worried about the impact on Intel’s growth, as he said the data centre business and other segments should help to offset losses in PC sales. The company’s data centre business grew a healthy 18% last year and is expected to become a $14 billion business this year.

“We look at it as our next big growth engine for the company”, Krzanich said.

Windows 10 - Event
Can Windows 10 boost PC sales? Intel’s chief doesn’t think so…

Unfortunately it’s almost impossible to determine exactly how the slowing market for PCs will impact on Intel’s chip sales, as from the last quarter Intel is reporting PC and mobile sales in a single business unit called Client Computing Group, in essence to hide the more than $4 billion in losses accrued by its mobile unit, which faces tough competition from the likes of Qualcomm.

In any case, Intel has stressed the size of its burgeoning data centre business – the Data Centre Group’s $1.7 billion in operating income last quarter outpaced every other Intel business segment, and made up around 65% of the total.

SOURCE: Business Insider


  1. “Intel chief says Windows 10 won’t help PC Sales”

    That’s because Intel, Dell and the rest of those dependent on the PC industry were badly hurt or nearly destroyed by Windows 8. There will be NO industry cheerleaders for Windows 10 this go around, because anyone with a grain of sense knows that Windows 10 is nothing but a warmed over version of Windows 8 with a coat of paint splashed on it, and a plethora of new “features” aimed exclusively at the 3% and shrinking mobile market Microsoft has no chance of ever winning and which have no interest whatsoever to the hundreds of millions of PC users in the enterprise, government, industry, manufacturing, military and small and medium businesses. Windows 10 was NOT designed for the PC industry: it was designed exclusively for Microsoft to make one last, losing run at the mobile market they lost nearly a decade ago, and Windows 10 will therefore have no positive impact on PC sales.


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